BRAND GUIDELINES
TIA Essence Studio
A considered identity built around clarity, confidence and coherence.
These guidelines define the core visual identity of TIA Essence Studio and provide guidance for consistent use across digital, editorial and collaborative applications.
01 — LOGO SYSTEM
Logo System
PRIMARY LOGO
SECONDARY LOGO
BRAND MARK
LOGO USAGE
Use only the supplied original TIA Essence Studio artwork. Do not redraw, distort, rotate, recolour, crop, recreate or alter the proportions of the logo or brand mark. Maintain generous clear space around the artwork and use the appropriate official version for the application and background.
02 — COLOUR PALETTE
Colour Palette
PORCELAIN
#F8F5F0
SOFT SAND
#E9E1D6
WARM TAUPE
#C9B8A6
MUTED STONE
#A89581
ESSENCE BROWN
#7E6E5C
03 — TYPOGRAPHY
Typography
PRIMARY TYPEFACE
Cormorant Garamond
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
Used for headlines, editorial statements and expressive brand typography.
SECONDARY TYPEFACE
Montserrat Light
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
Used for navigation, labels, supporting copy and functional information.
04 — BRAND LINE
Brand Line
05 — TIA ESSENCE METHOD
The TIA Essence Method
Truth · Identity · Alignment
06 — BRAND ASSETS
Brand Assets
For editorial, media and collaboration use, official TIA Essence Studio brand assets are available on request. Please use only supplied original artwork. Do not recreate, alter or modify the TIA Essence Studio logo or brand mark.